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6th International Marketing Conference

Event Date📅 Jan 30, 2027
State📍 Meghalaya
Platform💻 Physical
Registration⏳ Nov 10, 2026
⏳ Registration Deadline Countdown
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INDIAN INSTITUTE OF MANAGEMENT SHILLONG

imarC – VI 2027: 6th International Marketing Conference

Theme: Marketing for the Future: Merging Mission, Metrics, and Manifestation

The International Marketing Conference (iMarC) hosted by the Indian Institute of Management Shillong is a premium annual forum for marketing scholars, industry practitioners, and policymakers worldwide. Submissions are invited for academic papers matching the conference themes.

Conference Overview & Details

  • Who Should Attend: Students, Academicians, Corporate professionals, and Government bodies.
  • Organizing Body: Indian Institute of Management Shillong (IIM Shillong)
  • Accreditations: AACSB and EQUIS Accredited
  • Publication Partner: IIMS Journal of Management Science
  • Platform: Physical Conference at IIM Shillong

Important Dates

Submission Start Date: 10th May 2026
Last Date of Submission (Extended Abstracts / Full Papers): 10th November 2026
Last Notification of Acceptance: 10th December 2026
Last Date of Registration: 20th December 2026
Pre-Conference Workshop Dates: 30th & 31st January 2027
Conference Dates: 1st & 2nd February 2027

Author Guidelines

  • Extended Abstract: Must be between 700 and 1000 words (including references).
  • Full Paper: Must not exceed 6000 words (including references).
  • Abstract & Keywords: Both formats must include an abstract strictly between 100–200 words and 4–5 keywords.
  • Formatting Style: Double-spaced, 1-inch margins, Times New Roman 12-point font, following APA 7th edition referencing style.

Contact & Support

🔍 Key Information
Full Title
6th International Marketing Conference
Short Name
imarC - VI 2027
Category
Conference
Subject/Topic
Management and Commerce
Organizer
Indian Institute of Management Shillong (IIM Shillong)
City
Shillong
Venue
Indian Institute of Management Shillong, Shillong, Meghalaya
Inquiry Email